Social Media Marketing

There’s no ignoring the importance of social media marketing for businesses of all sizes in the UK and overseas. It has become an essential part of online marketing strategy due to its cost-effectiveness and its ability to reach targeted audiences and generate leads and sales. Just like online video, social media is no longer a “nice to have” – it’s very much a “must have” that any business looking to compete in a fierce marketplace needs to take advantage of.

Here we are experts in social media marketing and have a deep understanding of how to market your business effectively on the major social networks, including Facebook, Twitter and LinkedIn. To ensure that your business doesn’t get left behind as your competitors harness the power of social media, get in touch today to learn more about our social media marketing services.

The Benefits of Social Media Marketing

The benefits of social media marketing are real and highly achievable if you seek expert guidance from professional social media marketers. Social media is an accessible and important tool that allows you to inform customers about your product or service as well as who you are as a company. Social media allows you to create relationships with your target customers who might not otherwise know about your product or service or what your company represents. It makes your company real and puts a voice to your company name and to the product or service that you sell.

Here  we understand that in order for people to follow your company, your interactions must have a personality and we work hard to share this with your fans and followers. When you hire us to manage your social media accounts you can rest-assured that we’ll continually strive to achieve results. We have demonstrated this time and time again whilst managing the social media accounts of a range of clients in various industry sectors. Whatever the size of your company and whatever industry you’re in, get in touch today to find out how we can help.


Consumers who engage with your content on social channels get to know you. The more they learn about your products and relate to your values, the more likely they are to be loyal to your business and make purchases. It’s proven that social engagement impacts search rankings to drive visibility and traffic to your site.

Social Media Conversion

Our social media strategists gave business the reach it needed to increase traffic and build thought leadership. Consistent publication and an engaging social voice paid off in thousands of new social followers and 175% more social conversions.

Market Beyond The Search Engines

We creates and leads powerful social media campaigns that will intelligently rocket your traffic, promote your brand and grow leads and sales with maximize ROI to give you a feeling of power and importance in the marketplace.

Why your company needs social media

The true power of social media comes from the ability to create a community around your company and create digital conversations with your customers and clients. Whether it’s using a blog to showcase your company culture, or using Twitter for fast, personal customer service, W2infotech has the proven track record that will harness that power for you.

W2infotech is unique because our online campaigns transcend the web and enter the offline world to generate leads and sales for our clients.

Avoid DIY Social Media Marketing

One of the biggest mistakes that companies can make when marketing their business on social media is to go it alone. They think that because they know their way around Facebook and have a personal Twitter account that they are well-placed to manage their own social media marketing. This is a common mistake that’s often made by small businesses and solo entrepreneurs. If you’re untrained and uneducated in the field, don’t make the mistake of jumping into social media with the aim of delivering successful social media engagement. You need the help of a professional social media marketer to ensure that your social media campaign is able to achieve results.

In order for your social media campaign to be successful, it must be part of your everyday life. Dipping your toe in the water with a few sporadic tweets or Facebook updates every now and then won’t work. In the words of Yoda – “Do or not do, there is no try”. Making a commitment to social media marketing can be highly time-consuming. To ensure that it doesn’t take you away from doing what it is what you do best (running your business!), find out more about our social media marketing services today.


Conversations go two ways. We won’t promote your content to an empty room. Our social strategists package your content into bite-sized posts that prompt reactions, and respond when customers reach out to you.

We help you earn followers and fans by identifying audiences you should be engaging with and influencers you should be reaching.


Stay fresh to command social engagement. Our creative teams and social strategists keep a pulse on industry chatter so you can take advantage of trending topics.

Your social strategists make sure your feeds have fresh, relevant content every day to keep your business at the forefront of conversations.